Positivity, Paul McKenna, Welbeck - Instructional illustrations

This was a challenging and rewarding opportunity working with the wonderful team at Welbeck and the internationally renowned behavioural scientist, hypnotist, writer, and television and radio broadcaster, Paul McKenna. Paul was a joy to work with, and the goal was to bring to life the instructional segment of his book Positivity, to compliment his audio guidance so that those listening could follow along. A best-selling author, with the aim of making wellbeing techniques available to a wide audience, the images needed to be accurate, but easy to follow for a diverse readership. As an experienced life drawing tutor, figure drawing is a passion of mine, so it was great to try a stylised technique to capture the connection between the mind and the body.